Tanzania is the largest country in East Africa by area, and Dar es Salaam is projected to be one of Africa's five biggest cities by 2050. The country is a tourism powerhouse — Zanzibar, the Serengeti, and Kilimanjaro draw over 1.5 million visitors a year. Yet its digital economy remains underdeveloped relative to its economic weight.

How ZUMA Solves This Country’s Specific Challenges

Tourism & Travel: International visitors book through global OTAs, paying in USD and losing 5-8% to conversion. Domestic tourists — the fastest-growing segment — have no local platform. ZUMA Travel enables Zanzibar hotels, Serengeti safaris, and Kilimanjaro climbs to be booked in TZS via Tigo Pesa or HaloPesa.

Real Estate: Dar es Salaam's rapid urbanisation has created explosive housing demand, plagued by fake listings and undocumented cash deposits. ZUMA's verified listings and escrow system have already processed over TZS 2 billion in property transactions.

Pharmacy & Healthcare: In rural Tanzania, the average distance to a licensed pharmacy is 40 kilometres. ZUMA Health delivers medicines from licensed pharmacies to patients' doors with digital prescription verification.

Cross-Border Trade: Tanzania's position between East and Southern Africa makes it a natural trade corridor. ZUMA Courier handles Dar es Salaam–Nairobi and Dar es Salaam–Lusaka shipments with licensed customs clearance.

Where ZUMA Operates

ZUMA operates in Dar es Salaam, Zanzibar City, Arusha, Mwanza, Dodoma, Moshi, and Tanga.